The WP e-Commerce plugin by Instinct Entertainment

This is a good little plugin for someone that wants to sell
online but doesn’t have an absolutely huge stock of goods
for sale.

The plugin and installation instructions are here:
WP e-Commerce plugin

However according to Instinct Entertainment’s
page on it:

WP e-Commerce powers over 50,000 websites!

The WP e-Commerce shopping cart plugin for WordPress is an industrial strength elegant easy to use fully featured shopping cart application suitable for selling your products, services, and or fees online.

WP e-Commerce is a Web 2.0 application designed with usability, aesthetics, and presentation in mind. Perfect for:

» Digital Downloads!
» Bands & Record Labels
» Clothing Companies
» Crafters & Artists
» Books, DVDs & MP3 files
» Members Only / Subscription sites
» Stores with over 10,000 + products

I don’t plan on trying 10,000 + items though. lol

It was a fairly easy little thing to get installed using their
instructions which are fairly straightforward in nature.

Setting it up is about as easy too; though there were a few
little stumbling blocks here and there…

Two come to mind…

1) The plugin is particularly picky about your image file
extensions. When helping a friend install his we discovered
that none of our JPG’s were working and after a bit of digging
on their support forums we found the key to the problem.
The extensions have to be lower case.
Example: Image.JPG won’t work however Image.jpg will.
Why? I honestly don’t know.

2) Setting up the Paypal payment gateway doesn’t seem
to require the exact instructions they offer.

From Instinct Entertainment:

WP e-Commerce lite install instruction link

PayPal Setup
These are the instructions for setting up PayPal for your WP e-Commerce store

At PayPal site

1. Browse to PayPal and sign up using your email address

2. Under Profile > Shipping Settings check the allow transaction-based shipping values to override the profile shipping settings listed above

3. Done

At your WP e-Commerce store’s Admin

Now that you have a PayPal account setup enter the email address you used into the payment gateway settings page in the WP e-commerce admin panel

1. Under e-Commerce > Gateway Options choose PayPal as your payment gateway.

2. In “PayPay Username” enter your email address that you use to login to your PayPal account.

3. In “PayPal URL” enter https://www.paypal.com/cgi-bin/webscr

4. Click the button that says “Submit”

Conclusion

Now that you have setup your shop and have a working PayPal account you are ready to start selling! Upload your products and have fun.

Their directions for Paypal don’t seem to apply really. I checked
my Paypal account and could find no way to set up the shipping
per their instructions. However, when I did a test, it did take
me to Paypal and it did show that I owed $ 0.01 to myself. lol

All in all, I’d say it is am excellent solution for someone that
want sell online but doesn’t want to fool with one of the full
blown shopping carts like Zen Cart or Candy Press.